Hello, I am
theany kouch
Marketing & Project Manager
Marketing & Project Manager with 5+ years of experience leading marketing strategy and execution across tech and digital platforms. Strong in digital marketing, paid media, e-commerce, and app launches, with proven ability to plan campaigns, manage complex projects, and align cross-functional teams to deliver measurable results. Recently managed marketing and project execution for a blockchain-based payment platform and multiple e-commerce app and web projects, collaborating closely with designers, developers, and stakeholders to drive adoption, performance, and scalable growth.
My Skill
Marketing Strategy
Develop and execute data-driven marketing strategies aligned with business goals, channels, and performance targets.
Campaign Planning
Plan and execute end-to-end campaigns, coordinating teams, timelines, and reporting to achieve measurable results.
App / Web Project Lead
Lead app and web projects by coordinating designers, developers, and stakeholders from planning to launch.
Lead Generation
Drive qualified traffic and lead generation through ads, SEO, and performance-driven campaigns.
E-commerce Marketing
Lead e-commerce and app promotions, collaborate with merchants to boost sales and user acquisition.
SEO / SEM Marketing
Manage SEO and SEM to Increase search visibility and high-intent traffic through keyword strategy, and content optimization.
Tools I Use
Recent Works
My Resume
Job Experience
2021 - 2025Marketing & Project Manager
VTECH (2022-2025)Led end-to-end website and app projects across fintech, e-commerce, and blockchain, including payment platforms, shopping apps, and crypto/gold miner websites. Coordinated design, development, testing, and payment integrations, ensuring usability, conversion, and on-time delivery. Planned and executed post-launch marketing strategies, including campaign rollouts, traffic acquisition, and performance optimization to support adoption and growth.
Digital Marketing Manager
La Rue E-Commerce (2022-2025)Plan and execute e-commerce campaigns, coordinating paid KOL livestreams and boosting promotions across Facebook, TikTok, Instagram, and Telegram. Collaborated with merchants, designers, and developers on campaign execution, and delivered post-campaign performance reports.
Digital Marketing | Canadia Group Shopping Malls
SORYA Center Point, Ratana Plaza, Olympia Mall (2021-2022)Managed digital marketing for 3 shopping malls under structured SOP systems, creating social media campaigns, running paid ads, and coordinating KOL promotions. Partnered with Canadia Bank for events, collaborated with designers, supported offline marketing, and prepared post-campaign reports.
Education Quality
2010 - 2026Bachelor of Chinese + E-commerce Skill
Cambodia-China University of Technology and Science (2023-Present)- Participated exchange program at Nanjing University of Technology, China
- Completed practical training in graphic design, Facebook & TikTok marketing, short video marketing, marketing materials, livestreams, inspection logistic operations, china suppliers, and payment gateway/e-commerce & tech operations
- Studied Chinese language and history
- Received certificate for program completion
Bachelor of Business Administration
Pannasastra University of Cambodia (2010-2016)- Major: Business Administration
- Faculty: Business and Economics
- IEAP & SPEL Program
- Received certificate for program completion
General English Program (GEP)
American Intercon Institute (2008-2010)- Completed program and received certificate